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victor gruen

The Origin Story of the Enclosed Shopping Mall

June 4, 2019April 18, 2019

Why the Origin Story of the Enclosed Mall Matters As we observe and participate in the evolution of the $5 trillion U.S. retail industry, developments in the shopping mall industry, in particular, can help us trace our current and possible future situation.  Here we look at why and how that symbol of American shopping, the … Read more

Categories Retailing, UncategorizedTags malls, victor gruen

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